BLACK TEA
LOEYTEA
OUR SIGNATURE
BLACK TEAS
Iconic 7oz Tins
These are the black teas that stay closest to everyday life —
familiar, comforting, and essential.
Each one became part of our collection not by chance,
but through meaningful beginnings and lasting quality.
From Sri Lanka, India, and China,
we started with people we trusted,
and teas we loved from the very first sip.
Earl Grey
Flavored Black Tea
DESCRIPTION
A bold black tea blended with high-grown leaves from Sri Lanka and fine bergamot oil — our signature Earl Grey unfolds with rich tea flavor, bright citrus, and a soft floral finish.
7.0 oz tin
Breakfast
Blended Black Tea
DESCRIPTION
Blended from bold Assam teas with a single-origin approach, our Breakfast delivers a deep, malty base that defines the strength and clarity of a true morning cup.
7.0 oz tin
Jasmin
Flavored Green Tea
DESCRIPTION
Scented with jasmine flowers by a historic Chinese tea maker. Often referred to as green tea due to the leaf’s appearance, it undergoes oxidation to receive the scent — a process that places it conceptually among black teas. A timeless favorite.
7.0 oz tin
In the early days of building our identity, we tried many things. There was always a balance between what we wanted to express and what people naturally expected from us. With black tea, we brought in leaves from India and Sri Lanka — even rare, high-grade ones like silver tips. For a while, we considered offering teas by grade and origin.
But over time, we saw what really stayed with people. It wasn’t the price or the classification — it was the personality. Teas that came with a story, a bit of humor, or a design that made you smile. Those were the ones people remembered. And those were the ones we enjoyed making most. In a tea market full of tradition and structure, we realized our voice would be found through thoughtful and playful design.
As we moved toward producing finished goods, with proper labeling and registration, the way we worked had to change too. It became harder to keep a wide variety of teas in small quantities. So we focused on the blends that people actually came back for — the ones that worked well in samplers and gift sets, that kept showing up in orders over the years.
We’ve come to see how great tea and great design bring out the best in each other — it’s a synergy that lasts. The teas that survived those seasons, the ones still here in our 7oz tins, are not the result of marketing. They’re the result of quiet, steady affection — and that’s why we’re proud to share them now.
A S S A M
The origin of Breakfast
sourcing
history
Single Origin
HOW IT BECAME OURS
In tea, blending leaves from multiple regions is standard practice. Most black teas use Indian Assam as a base, often mixed with African teas for strength. But we started small — working with large exporters and limited options, we focused deeply on one origin at a time.
Through repeated sampling, trial, and improvement, we built relationships and found clarity in what we could do best: crafting distinctive teas from a single place.
PRESENT BY LOEYTEA
The Search for Strength
Our first Breakfast tea was made with Sri Lankan leaves. Despite adjustments in cut and steeping, the natural softness of Ceylon never gave us the depth we needed. Eventually, we turned to Assam — blending multiple Indian lots to build the bold flavor that defines our current Breakfast.
At first, we thought we might blend later, once things grew. But what we noticed at exhibitions surprised us — people consistently commented on the clarity, the floral intensity, the focus. In a market where most brands blend across continents, the distinctiveness of our single-origin approach began to stand out.
Single-origin teas carry strong identity. Their flavor reflects the land, the harvest, and the people who produced them. As we look ahead, we hope to work with regions like Kenya, and maybe one day, create continental blends. But for now, single-origin isn’t just a choice — it’s a result of how we grew, and what stayed true to us.
7oz Tin
Our essential black teas,
Built to last, made for everyday use.
Single-Origin
Black Tea
BLACK TEA WITH BERGAMOT
The Earl Grey
That Stayed
Blended with high-grown black tea from the Dimbula region of Sri Lanka,
our Earl Grey features a rich floral depth and a bright citrus finish.
Scented with natural bergamot oil, it’s bold yet balanced —
a quietly expressive tea that’s been with us since the very beginning.
Single-Origin
Black Tea
BLEND FROM ASSAM
LOEY BREAKFAST
THAT HITS DEEP
Blended with robust Assam leaves and built on a single-origin approach, our Breakfast delivers a deep, malty flavor and steady body. It’s bold without being bitter — a grounded, honest cup that does exactly what a morning tea should.
Single-Origin
GREEN Tea
HERITAGE TEA FROM CHINA
LOEY JASMINE
THAT LINGERS SOFT
Scented through a traditional layering method using real jasmine blossoms, this tea carries a soft floral aroma over a gentle black tea base. Crafted by one of China’s most historic tea makers, it’s a timeless blend that leaves a quiet impression — delicate, but never forgettable.
WITH GRATITUDE
ㅤ
TO OUR CUSTOMERS
ㅤ
TEAS
PROVEN OVER TIME
Even with our best efforts, it means nothing unless our customers choose to return.
It was through years of steady love and repeat purchases that we found true confidence.
From the very beginning, choosing the right black teas was one of the most important decisions we made. When you call yourself a tea company, the flavor of your black tea becomes part of your identity. Some people discover tea through a gift, others have enjoyed it for years with deep familiarity. To satisfy both the curious and the connoisseur, the teas you offer must come from makers with real history and tradition. They must be high in quality, but also speak for themselves — without needing too much explanation.
When we first introduced a range of experimental products, gift sets quickly became the most favored. Think about the act of giving a gift — someone carefully choosing the right quality and price to express their thoughts with sincerity. From customer reviews, we came to realize that many recipients were teachers, professors, close friends, or people receiving a heartfelt thank-you. These were thoughtful, gracious people — and often, they knew good tea. We’ve always wanted our products to make the giver shine: to be the kind of gift that looks beautiful, and then surprises with how good it tastes. That’s the moment we picture when selecting our ingredients — because those people are our valued neighbors.